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- When someone Subscribes using the Platform, you can use the Subscription Added Callback.
- When someone updates their preferences and personal data outside of the Platform, you can use the Update a Person API.
Note: If there is custom data you want to store, you need to set up the custom fields ahead of time. - When you need to add data about your Subscribers, use the Add Person API Call.
- When someone unsubscribes, you can use the Subscription Removed Callback.
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