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{
   "person_id":"AB3423c5235a1-e243-42z7-979c-7f6234kl21b60",
   "external_person_id":"542342",
   "mobile_phone":{
      "mdn":"2995551234",
      "carrier_code":"104"
   },
   "custom_fields":{
      "first_name":"Steve",
      "birthdate":"1950-12-01T00:00:00Z",
      "rewards_id":"543557654",
      "favorite_stores":[
         {
            "id":"4",
            "name":"My Hardware Store"
         },
         {
            "id":"12",
            "name":"Local Grocery"
         }
      ]
   },
   "created_at":"2012-04-05T14:30Z",
   "updated_at":"2012-05-08T19:30Z",
   "url":"/companies/:id/mobiledb/persons/:person_id"
}