Acquisition

An Acquisition Campaign defines a keyword or keywords, and/or API methods that you can use to opt into a Mobile Database list.

The Acquisition APIs are used to add or search for Participants and Get Acquisitions Campaigns.

The Callbacks are triggered when a Participant is added, or their status has changed.

Acquisition (Campaign) Entity Example

{
   "acquisition_id":"Kwnl5OL3",
   "description":"Great Acquisition Campaign",
   "campaign_type":{
      "code":"ACQUISITION"
   },
   "status":"Active",
   "start_date":"2016-04-05T14:30Z",
   "end_date":"2017-04-05T14:30Z",
   "acquisition_campaign":{
      "keywords":[
         "STORE",
         "STOR",
         "STORES"
      ]
   },
   "url":"/companies/:company_key/campaigns/acquisition/Kwnl5OL3",
   "created_date":"2017-04-05T14:30Z",
   "updated_date":"2017-04-08T14:30Z"
}

Elements

Data Element	Type	Description
acquisition_id	String	Vibes alpha-numeric unique identifier for each Acquisition Campaign.
description	String	The name of the Acquisition Campaign. (identifier description)
campaign_type	String	All possible values (check with Team A). This is stored as a code value - see example above.
status	String	List of possible values, speak to team A.
start_date	Date/Time (look up the standard for writing date time out)	The date Campaign is starting.
end_date	Date/Time	The date Campaign is ending.
acquisition_campaign	Collection	Note: The Keywords you can send in the SMS to activated the Campaign (Look up other Acquisition Campaigns to see the best practices for keywords).
keywords
url	String	Unique resource URL for the Acquisition Campaign.
created_date	Date/Time	The date this Acquisition Campaign was created.
updated_date	Date/Time	The date this Acquisition Campaign was last updated.